Music on the go, your favorite songs are always with you: these concepts are firmly included in our lives and have become an integral part of it. Gadgets have become important components of the human image, and it was the Walkman that created the great personal audio breakthrough. Design and sound quality have been the cornerstones of all Walkman generations
Over time, the WALKMAN® has become a symbol of Sony’s strategy, and its understanding of the market, to create emotion through new listening experiences.
July 1, 1979 saw the release of the first WALKMAN TPS-L2, which became very popular in Japan and around the world. Successive generations of portable gadgets became lighter and more technologically advanced: the WM-2 1981 . could play tapes and had a special mechanism against “jamming” the tape, the WM-20 player 1983. was itself the size of a cassette tape, the D-50 1983. was the first portable CD player, and the NW-HD1 2004. had 20GB of internal memory and could run for up to 30 hours without recharging.
From July 1 to September 9, Sony Ginza Park in Ginza Park in Tokyo will host a series of events to commemorate the anniversary of WALKMAN. 40 celebrities will talk about their experiences with the player in a project called “My Story, My WALKMAN,” and the park itself will feature 230 gadgets from different years of production to show the entire history of the brand.
Modern models of WALKMAN are also popular for their high sound quality and effective design solutions.
