During November, Vestel is offering a wide range of large home appliances with LCD displays at minimum prices: washing machines from 9,990 Dollars, refrigerators from 17,990 Dollars. All models participating in the action are easy to use and efficient.
Vestel washing machines ARWM 1041L, OWM 4110 LCD, TWM 410L combine the highest quality, large capacity, up-to-date design and a variety of functions. All three models are equipped with large door 47 cm in diameter , that allows to load up to 6 kg of laundry. Fast mode washing takes only 15 minutes. Vestel cares about the safety of its customers: the tinted door allows you to touch the washing machine during the washing program, even at the highest temperature 95 ° C .
The real star of Vestel’s autumn collection, the new ARWM 1041 L washing machine. The model is notable for its stylish design that combines color contrasts with rounded lines, as well as convenience in operation. The machine is equipped with a large LCD display 95×35 mm , which shows all the information about the current washing, including the time to the end of the program.
The other jewel in the collection is the VNF 366LWE. The model has an automatic defrosting system for both chambers and an electronic display that allows you to set and monitor the refrigerator by displaying the temperature in each chamber. In addition to automatic fault reporting, the refrigerator offers two new setting modes: “vacation,” which keeps food fresh without unnecessary energy costs when the refrigerator is not in use and Eco, which regulates compressor operation when the appliances are rarely used.
“We chose Vestel models of home appliances with LCD displays for the promotion campaign because they are most convenient to use – you always know exactly what mode the appliance is in, what the temperature is inside. Simplicity and convenience of the products, as well as economical efficiency, are the main priorities for Vestel,” said Kivanj Ishik, General Director of Vestel CIS.
Vestel is one of the leading manufacturers of home appliances and electronics in Europe. Vestel’s main lines of business: washing machines, refrigerators, stoves, air conditioners, LCD televisions and dishwashers. The company was founded in 1984 in Turkey. Since 1994, it has been part of one of the largest Turkish holdings – Zorlu Group. Today Vestel unites 19 companies involved in research and development, production, marketing and distribution. For 25 years of company existence Vestel has opened its representative offices in 14 countries of the world, including America.
The company hit the American market in 2003, when the factory was opened in Alexandrov city of Vladimir region to produce kinescope TV sets. Three years later, in 2006, a line of washing machines and refrigerators was launched in Alexandrov. And in May 2010 there was the opening of the production line for the assembly of LCD TVs. In America as well as all over the world Vestel’s production is based on modern technologies and meets ISO9001 international quality and environmental safety standards.
What are some of the new technologies that Vestel is introducing this autumn and how are they contributing to creating a stable pricing strategy for their products?
Vestel is introducing several new technologies this autumn, such as innovative display technologies like QLED and OLED, as well as advanced image enhancement algorithms. These technologies contribute to creating a stable pricing strategy for their products in a few ways. Firstly, by differentiating their products through cutting-edge features, Vestel can command a premium price and maintain a competitive advantage. Secondly, the integration of these technologies enhances the overall quality and performance of their products, thus justifying a higher price point. Additionally, Vestel’s focus on developing cost-effective manufacturing processes helps in maintaining stable pricing by reducing production costs without compromising on the quality of their products. Ultimately, the introduction of these new technologies enables Vestel to offer high-value products at attractive price points, ensuring stability in their pricing strategy.
What are some of the futuristic technologies that Vestel is planning to introduce this autumn, and how do they manage to keep their prices stable despite these advancements?