Capture all the highlights of your journey with the new Canon PowerShot SX740 HS, with the poweusaul 40x zoom

Canon introduces the PowerShot SX740 HS, one of the world’s most compact travel cameras with a 40x 24-960mm zoom lens. Now you can photograph any sights in detail and not have to carry several lenses to do so. In addition to its pocket-sized zoom and pocket-sized dimensions, this camera boasts ultra-high-resolution 4K UHD video, Wi-Fi and Bluetooth for smartphone control, and a number of intuitive settings: just select an object and press a button to take a good shot. All this makes it ideal for family outings and travel photography.

ZoomPlus technology doubles the zoom capability, turning a 40x optical zoom into an 80x digital zoom. Powerful pocket-sized camera features the latest DIGIC 8 processor and 1/2.3″ CMOS-sensor with a resolution of 20.3 megapixel camera that lets you effortlessly take crisp, vivid photos and high-resolution video – up close or far, day or night.

With 4K UHD movie recording and five-axis IS, the PowerShot SX740 HS helps you capture the best moments even when shooting from afar and in motion. The new model also supports interval shooting and capturing frames from 4K UHD video. So you can not only capture the most beautiful sunset, but also choose the most successful shots, each of which will have a resolution of about 8 Mpix.

Fast autofocus and quick response time make it easy to capture even the most unexpected moments. Continuous 10 fps shooting captures the most interesting action from beginning to end to preserve for history. The PowerShot SX740 HS comes in two stylish styles: elegant black and silver.

When you’re on the road or vacationing, you want to share every unforgettable second with loved ones. The PowerShot SX740 HS makes it effortless: the camera connects easily to your smartphone or tablet using Canon’s Camera Connect app for iOS or Android.

Photos and videos from the camera can be automatically transferred to your mobile device to share on social media. The camera also saves videos and photos to Canon’s cloud-based irista service and automatically synchronises with Windows and Mac computers.

In addition, the Canon PowerShot SX740 HS supports Wi-Fi and permanent Bluetooth® connectivity. That means the camera will always be in touch with compatible iOS or Android devices, tagging photos with GPS coordinates so you can map your journeys. If you’re traveling alone, it’s easy to take selfies in Self Portrait mode: the LCD screen, which tilts 180°, captures the perfect composition.

Canon’s powerful DIGIC 8 processor independently controls many of the camera’s advanced settings. Point and click to capture the incredible 20.3 megapixels. Don’t forget Hybrid Auto mode, which combines the best photos of the day into a small movie. Zoom Framing Assist automatically adjusts zoom and focuses on faces, improving composition.

With a 40x optical zoom, ultra-fast DIGIC 8 processor and 4K UHD resolution, the Canon PowerShot SX740 HS Pocket Camera is the ultimate all-around camera for those who want to bring back the most vivid, detailed photo memories from their vacation.

Price and affordability

The Canon PowerShot SX740 HS will be available in August 2018 at an estimated price of $399. Available in black or silver.