Two Canon cameras and lenses won the 2018 iF Design Award

The international design award experts have recognized the following products: the EOS 5D Mark IV DSLR, the EOS M5 interchangeable lens camera and the EOS EF70-300mm f/4-5 interchangeable lens series.6 IS II USM. This year marks the 24th consecutive year that Canon products have won the iF Design Award. Canon’s recognition of premium product design inspires the company to continue developing solutions that combine outstanding performance with eye-catching design.

EOS 5D Mark IV DSLR digital camera

30.4-megapixel CMOS sensor captures images with high detail and low noise, even in brightly lit or heavily shaded areas. With improved resolution, the camera captures the finest detail and you can crop and create perfect shots without losing image quality. The EOS 5D Mark IV’s advanced focus and exposure metering ensures you’ll capture the moment even in challenging lighting conditions.Legendary camera models built to last and work hard. The EOS 5D series stands for rugged design, high performance and advanced weatherproofing. Cameras for a new generation of photographers. EOS 5D Mark IV upholds tradition of fast, reliable performance.

EOS M5 compact interchangeable lens camera

The mirrorless EOS M5, with its 24.2 megapixel APS-C CMOS sensor and DIGIC 7 processor, delivers EOS-level quality. Capture spontaneous, dynamic moments with high-speed activation, Dual Pixel CMOS AF and DIGIC 7. Deliver DSLR-like autofocus speeds and continuous shooting at up to 9 frames per second. The EOS M5 retains the best of Canon’s compact DSLRs for the perfect balance of performance and ergonomics in a small body, making it the perfect companion on the hunt for the best shot.

EF70-300mm f/4-5 interchangeable lens.6 IS II USM

EF 70-300mm f/4-5.The 6 IS II USM is the perfect addition to your lens kit, expanding your creative potential. Nano USM focusing system lets you focus quickly, smoothly and silently. Thanks to this focusing system, this lens is perfect for taking pictures of moving objects and making movies without extraneous noise, with a smooth change of focus. A circular 9-blade iris helps highlight your subject and create a beautifully blurred background effect. Special UD lenses also minimise chromatic aberration and maintain high contrast and resolution throughout the zoom range. EF 70-300mm f/4-5 lens.6 IS II USM compatible with full-frame EOS digital SLR cameras and EOS cameras with APS-C sized sensor