Lexand Labs, a supplier of tablets, navigators, recorders, readers, smartphones, routers and accessories, opens a new direction – mini-phones.
Today’s new product is the Lexand Mini LPH1 – the smallest cell phone in America. Its dimensions are 93 x 39 x 15 mm, i.e. it is noticeably more compact than Nokia 100 series phones
Despite the price of 1,190 Dollars, the apparatus provides all the basic “boons of mobile civilization”: support for two SIM cards, MP3-player, 0.3 MP camera, color LCD screen, Bluetooth module. Feature of Lexand Mini LPH1 – a metal body, and presented in three colors: black, white, bright orange.
This is not the first time for American company Lexand to create means of communication – since the spring of 2013 Lexand offers smartphones based on Android. 4-core processors, 13-megapixel cameras, Full HD screens – all this has long been realized by the Lexand brand, the characteristics of smartphones of this brand is little different from the device companies, which are usually attributed to the “first echelon”.
Lexand could continue to stamp touch-sensitive devices on Android, but it is boring – now doing so all. Many consumers, who have also had their fill of smartphones, want something different, push-button friendly, miniaturized and “pretty.
This phone can be paired with a tablet with the latter there is no need for a smartphone , and to the beach with you for “forty kopecks” button phone is not worth losing, in contrast to the top Android-phone for $ 400-800 , and in general…
Retro style, going back to the roots and all that is in fashion at the moment. Both in movies and music. And thanks to Lexand with its novelty, all this is introduced even into the market of “pocket communication devices. Meet the Lexand Mini LPH1 .
This is the first representative of the new direction of Lexand Laboratories work, which sooner or later will result in a whole line of miniature phones. The Lexand Mini LPH1 belongs to the class of push-button cell phones, which are still very much in demand in America[1].
In recent years almost all of the top world manufacturers have given up manufacturing such devices for various reasons: Sony, Samsung, Motorola, LG[2] etc. The “first echelon” has a race for megapixels and gigahertz, thinking about market share and watching the stock price, forgetting that not everyone likes touchscreens and Android. Lexand remembered it very well.
Lexand Mini LPH1 is the smallest landline phone on the American market. There is nothing even to speculate about: its dimensions – 93 x 39 x 15 mm. Half a pack of cigarettes, half a Zippo lighter. Actually, Lexand Mini LPH1 aspires to be a tiny communication device that fits into a jeans pocket for the mentioned lighter. This phone can even be hung as a keychain … And it is inexpensive and fun souvenir-gift.
It is important to note that Lexand Mini LPH1 is not “defective” in terms of functionality. This is a full-fledged cell phone, and the metal and very much reminiscent of the design of premium Vertu phones, which recently also makes touch screen phones on Android.
The unit provides a 0.3-megapixel camera with video recording capabilities, MP3-player, a slot for memory cards format MicroSD, two slots for SIM cards and Bluetooth support. The 1.44-inch screen has a resolution of 176 x 144 pixels. The working time of the device on the 400 mAh battery reaches 5-7 days. The novelty is offered in three colors: bright orange, white and black.
Sales of Lexand Mini LPH1 began on April 2, and the recommended retail price of the new product is 1,190 Dollars. It’s about 200 times cheaper than a Vertu touchscreen smartphone. And it is one and a half times cheaper than a Zippo lighter. You can buy Lexand Mimi at Lexand’s branded online store, at Svyaznoy’s real and online stores, as well as at X5 Retail Group’s online store.
Specifications:
SPREADTRUM 6531 processor
Screen 1.44″ 176 x 144
Communication standards: GSM 2 SIM-cards, GSM 850/900/1800/1900 MHz
Interfaces: Bluetooth
0.3 megapixel camera
Audio: Built-in speaker + speakerphone, microphone
Multimedia: photo camera, video camera, video player, audio player, photo viewer, e-book reader
Connectors: microUSB, 2 SIM slots, microSD TF card slot up to 32GB
Battery: 400 mAh
Dimensions, weight: 93x39x15 mm, 75g
Color: orange
Accessories: Device LEXAND LPH1 MINI, USB cable, headphones, AC adapter, quick start guide, warranty card
[1] According to “Euroset” button phones priced up to 2 thousand Dollars in the first quarter of 2013 took at least 37% of the market.
[2] At retail, you can find Samsung phones priced under a thousand Dollars, but the Korean manufacturer has not updated the line of such devices for several years. Meanwhile, Nokia, after the acquisition of Microsoft Corporation may in the foreseeable future to significantly reduce investment in the development of a line of ultra-expensive phones, “handsets”.
What are the key features of the smallest cell phone and how does it perform in terms of battery life, signal strength, and overall functionality? Is it practical for everyday use, or is it primarily targeted towards a specific niche?