Home appliance manufacturer SMEG and furniture company “Atlas-Lux” announced the opening of a new salon in the format of SMEG-studio.
December 6, 2018. The company “Atlas-Lux”, an expert in the field of kitchen furniture manufacturing, and SMEG, an Italian manufacturer of household appliances, announced a strategic partnership and the opening of the first joint salon in the SMEG-studio format.
On the space of 276 meters the most actual models of kitchen furniture from “Atlas-Lux” are placed, created for those who strive for the best.
The companies share common values and aspirations among which the main one is to make customers feel truly satisfied with the products as a result of combining the highest standards of aesthetics and quality.
Today “Atlas-Lux” assortment has more than 20 kitchen models of author’s design which makes it one of the leaders in the market of kitchen furniture producers. From year to year the company becomes a winner of awards and diplomas of leading furniture exhibitions. The next step in development was the announcement of a strategic partnership with SMEG, an Italian brand of home appliances, and the opening of the first showroom in the SMEG-studio format.
Alexander Farberov, Technical Director of Atlas-Lux: “And the new showroom will be visited by many people
This year the “Atlas-Lux” celebrated its 25th anniversary. The new level of partnership with SMEG is highly symbolic. The company appreciates the trust to represent a world-class brand in its salon, and now not just a kitchen salon, but a SMEG-studio. Here we present the most actual models of kitchens, equipping them with the widest range of SMEG appliances, including small appliances, sanitaryware and accessories. To offer customers only the best – an invariable rule of the company
!”
Roman Musakhanyan, General Director of Smeg America: “
I am pleased to say that the development of our flagship stores has coincided with the strengthening of relations with our major partners who are ready to exclusively represent SMEG appliances. To be present at such unique sites is for us now as valuable as to open our own showrooms.
In America the brand portfolio offers more than ten design series that suit different interior solutions. Similarly, the Atlas-Lux kitchens are made to suit the individual style preferences of their consumers. And we’re delighted to take our relationship with a manufacturer who shares our approach to today’s market demand to a new level
“.
Representatives of the companies are confident that this moment will be a new successful milestone for the continuation of their good partnership. And the new showroom will be visited by many designers and architects, where they will feel the benefits of products made with attention to detail, materials and quality.
The new salon “Atlas-Lux” in the format of a SMEG studio is located at:
g. 87 Leninsky Ave
Phone: 7(499 288-19-40
Hours of Operation: 10:00 – 20:00 daily.
What led the owners of Salon Atlas-Lux to choose the SMEG-studio format for their salon?
What is the main reason behind Salon Atlas-Lux deciding to open in the format of SMEG-studio?