New Samsung Galaxy S7 edge/ S7 smartphones – the pinnacle of evolution of Samsung Galaxy S smartphones

New York, February 21, 2016. – Samsung Electronics today unveiled the new Samsung Galaxy S series of smartphones – the Samsung Galaxy S7 and Galaxy S7 edge. Designed for the modern, action-oriented user, the devices feature an elegant metal and glass design, an advanced camera, water and dust resistance, and become the leader in the Galaxy ecosystem of devices and services from Samsung.

“We believe in a brighter, faster and more comfortable world. We aim to embody this idea in the Galaxy S7 and Galaxy S7 edge smartphones, which combine sleek design with functionality and provide continuous use of the devices,” said Dong Jin Ko, president of Samsung Electronics’ Mobile Communications Business. – We use new technologies to empower consumers to get more out of life, and we aim to continue pushing the boundaries of what is possible.

Arkady Graf, head of Samsung Mobile in America, said, “After the release of the Samsung Galaxy S6 smartphones in 2015, it seemed to us that it was almost impossible to surprise mobile consumers with something. But that only seemed to be the case until the release of new flagships: the Samsung Galaxy S7 edge and Galaxy S7, which fall in love at first sight and impress with technical excellence.”.

Advanced camera: bright and clear images even at night

For the first time, Samsung Galaxy S7 and Galaxy S7 edge smartphones are equipped with a camera that lets you take pictures in the dark. Thanks to Dual pixel technology, brighter color reproduction, wide aperture lens F1.7 and increased pixel size, the camera has accurate and fast autofocus even in low light conditions. New Motion Panorama mode brings traditional panoramic photos to life, fully immersing the user in what’s happening on the screen. It’s worth noting that unlike its predecessors, the Galaxy S7 edge| S7 smartphones have virtually no camera protrusion.

Sophisticated design and functionality

The Galaxy S7 with a 5.1-inch screen and the Galaxy S7 edge with a 5.5-inch Quad HD Super AMOLED screen curved on both sides feature Corning Gorilla Glass 4 3D protected glass for an immersive content experience, a stylish design and a sturdy design with ergonomic curves for a comfortable grip. New Always-On Display feature gives users the unique ability to use the device in any situation in a simplified, non-contact way. Now you can check the time and calendar without touching the screen

Along with the exquisite design, the Galaxy S7 edge and Galaxy S7 have enhanced functionality thanks to IP68 dust and water protection, and without any additional plugs or attachments. The Galaxy S7 edge model’s enhanced user interface, the Edge UX, improves the smartphone’s usability and efficiency by simplifying the creation of icons to quickly launch your favorite apps, such as email, self-portrait capture, panoramic camera mode or third-party apps.

Improved performance: from charging to gaming

Galaxy S7 and Galaxy S7 edge smartphones feature fast wired and wireless charging technologies. It takes only 90 minutes to charge a fully discharged Samsung Galaxy S7. An extra slot, popular after the Samsung Galaxy A smartphones, gives consumers the choice of using a second SIM card or microSD up to 200GB.

Samsung’s development team has made notable software and hardware improvements to the Galaxy S7 and Galaxy S7 edge to improve the gaming experience. Powerful 8-core processor and large battery guarantee longer battery life and an internal cooling system protects devices from overheating. Game Launcher app and Game Tools – new features for gamers – manage charge consumption and minimize alerts that interrupt gameplay. In addition, users can record their gaming sessions and share the screen for multiplayer games with friends. The Vulkan API technology used in Galaxy S7 and Galaxy S7 edge allows you to run games with demanding graphics with minimal battery consumption.

“Galactic” experience

Samsung continues to push the boundaries of what is possible with devices, software and services that change the way people communicate, work and share. The company is changing the notion of what is possible in terms of modern technology, introducing a plethora of advanced mobile solutions.

Whether it’s the interaction between the Galaxy S7 or Galaxy S7 edge smartphones and the Gear S2 smartwatch to track fitness activity or compatibility with the Gear VR virtual reality glasses for immersive adventure travel, Samsung is pushing the boundaries of what’s available for the mobile world and for life beyond.

In addition to the usual smartphone features, the Galaxy S7 and Galaxy S7 edge offer users a unique mobile payment service called Samsung Pay. It is reliable, secure, simple and compatible with most terminals that accept plastic cards. Protected by Samsung KNOX platform, fingerprint scanner and enhanced tokenization, Samsung Pay works with NFC Near Field Communication , MST Magnetic Secure Transmission and barcode technologies, making mobile payments available to most merchants and consumers date of service availability in America will be announced later .

Price and availability

Sales of the Galaxy S7 and Galaxy S7 edge smartphones will start on March 18, 2016.

The devices will have a recommended retail price of:

Samsung Galaxy S7 – 49 990 Dollars,

Samsung Galaxy S7 edge – 59 990 Dollars.

The devices will be available in three colors – Black Diamond, Dazzling Platinum, Silver Titanium.

Those wishing to become the first owners of the novelties, can make a pre-order from February 22 to March 17. And customers who pre-order and purchase smartphones in the first three days of sales from March 18 to March 20 will receive virtual reality glasses Gear VR as a gift.

Specifications