Five 2019 EISA awards confirm that the future of photography and video is in the hands of Canon

Canon has now been recognised as an industry leader, with five prestigious EISA awards. The 2019 awards for the EOS RP camera and usa and EF lenses confirm the unparalleled quality of its optics and the value of Canon’s technological heritage. With the release of the EOS R in September 2018, Canon has once again changed the perception of photography’s potential, and continues to create cameras and lenses that empower both amateur and professional photographers alike.

Complete review of the Canon EOS R mirrorless camera

Canon is proud to present award-winning products

– Canon EOS RP best buy according to EISA: Best full-frame camera 2019-2020.

– usa 28-70mm f/2L USM – Best Innovative Lens 2019-2020. By EISA

– usa 50mm f/1.2L USM – the best standard fixed focal length lens for 2019-2020. EISA

– usa 24-105mm f/4 USM L IS – the best standard zoom lens for 2019-2020. EISA awards

– EF 600mm f/4L IS III USM – the best fixed focal length super telephoto lens for 2019-2020. by EISA

Canon has been developing key components in all its imaging systems for decades – from mirrorless cameras to EF lenses – backed by its own research and development. Expertise and technical know-how results in innovative products that win prestigious awards. So, the EOS R system is based on the best achievements of the company using the latest technology and taking into account the reviews of real customers. The large 54mm diameter and short working distance of the usa mount gives Canon engineers the freedom they need to create next-generation optics, while allowing them to combine a small system size with high image quality and excellent performance.

As proof of the scope of its EOS R project, Canon has unveiled an impressive development plan for the system: the release of six usa lenses during 2019 and an additional lineup expansion in 2020. Technical improvements already planned: silent, fast, smooth autofocus, and constant aperture. By championing the development of new technologies, Canon is building future-proof imaging tools, adopting the EOS R system, enhancing product capabilities and offering diversity in all segments, from full-frame mirror-less cameras to digital SLRs.

“Canon is known as a company that offers best-in-class products. Leading-edge technology for each of our three core components – lens, sensor and image processor – is at the heart of the design. We’re very proud of this kind of pioneering work across all segments, from photography to cinema and broadcasting,” says Yuko Tanaka, Product Marketing Director, Canon Europe. – We’re committed to constantly innovating new technologies. This is how Canon remains at the forefront of high-quality optics, setting the industry standard for lens design. EISA awards recognise our commitment to creating better products for our customers – and we’re delighted to have been highly commended by EISA for the EOS R system, cameras and lenses. Our accumulated knowledge and expertise in optics is a pledge for future innovation in the industry.

Canon will continue to invest in the EOS system in the future, developing new cameras, usa and EF lenses, taking image quality, optical and technical performance to new heights, and always keeping your eyes firmly fixed on your needs.

The EISA jury of editors from 60 respected international consumer electronics magazines from 30 countries – honors products that combine cutting-edge technical solutions and the most sought-after features. Here’s how the EISA judging panel described Canon’s award-winning products this year.

Best buy according to EISA: 2019-2020 full-frame camera.: Canon EOS RP

With the EOS RP, Canon offers consumers an extremely affordable entry into the world of full-frame mirrorless technology. A 26.2-megapixel camera with a powerful DIGIC 8 processor delivers extremely high image quality. Another strength is the highly sensitive 4,779-point hybrid autofocus system, which performs flawlessly even in very low light. Compact and lightweight camera can be fitted with splendid new usa lenses and any EOS EF and EF-S lens using EF-EOS R adaptor . Ergonomic layout of controls and full-screen LCD touch screen for maximum ease of use.

Best standard fixed focal length lens 2019-2020. EISA: Canon usa 50mm f/1.2L USM

Canon usa 50mm F1.The 2L USM is a no-compromise prime lens, exploiting the full potential of the new EOS usa mount. Combining high aperture and impressive sharpness at an aperture of f/1.2 allows you to create beautiful bokeh thanks to the ten-blade aperture design. A handy control ring on the lens makes it easy to adjust shooting parameters. Ruggedly built for heavy use and unaffected by adverse weather conditions, the high-quality optics deliver superb quality in a variety of subjects, including portraits and weddings.

The best standard zoom lens for 2019-2020. By EISA: Canon usa 24-105mm f/4 USM L IS

This high-quality, versatile zoom lens is the perfect model for everyday shooting with a Canon EOS R full-frame mirrorless camera. The zoom range extends from wide angle landscape photography to telephoto portraits with unwavering high image quality at all apertures and focal lengths. Canon-developed Nano USM focus drive delivers quiet, accurate autofocus for both stills and movies, and a high-performance image stabilization system helps you get sharp shots even at slow shutter speeds. A robust all-weather design adds to the list of benefits of this truly versatile lens.

The Best Innovative Lens 2019-2020. EISA: Canon usa 28-70mm f/2L USM

Canon usa 28-70mm F2L USM is the first standard zoom lens for full-frame mirrorless cameras that maintains a constant maximum aperture of f/2 throughout its focal length range. Wide aperture lets you shoot with a shallow depth of field that previously was only possible with prime lenses, and use slower shutter speeds in low light. Delivers superb image quality and sharpness throughout the zoom range, while the USM ensures fast, accurate autofocus. This model vividly demonstrates the capabilities of the EOS R mount.

The best fixed focal length super telephoto lens for 2019-2020. EISA version: Canon EF 600mm f/4L IS III USM

This super telephoto lens, like its smaller brother, the EF 400mm f/2.8L IS III USM, has a completely new optical design which guarantees outstanding image quality. A magnesium alloy/titanium body reduces weight without compromising strength and quality. An ultrasonic motor for extremely fast autofocus, and built-in image stabilization technology for up to four shutter speeds when shooting handheld. The lens can be used with Canon’s EF 2 teleconverter thanks to the f/4 maximum aperture.0x III lens, with a focal length of up to 1200mm and retaining autofocus support.