When your hair is begging for a vacation

Every time I pack my suitcase for a trip to the sea, I remember an episode of a Star Wars parody. The hero, saving the princess, asks her to take only the “vital necessities” with her. In a minute we see her dragging a hair dryer the size of a fridge.

“What it is?” – the knight marvels, and hears a truly feminine answer: “This is my industrial hair dryer, and I can’t live without it!”

We want to be beautiful anywhere, anytime and especially at the resort. How not to spoil your hair in summer? Can they be burdened by hot styling? How not to get lost in the plethora of modes and functions and how to choose the best hair dryer, including a travel dryer? We talk about it with experts representing the leading hair care technique brands.

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Consultants: Ekaterina Kiseleva, brand manager Valera, Aksana Kuznetsova, brand manager Rowenta, Vera Sukhanova, marketing manager Panasonic, Oksana Krivosheeva, marketing manager Remington in America and CIS, Anastasia Kukharenko, “BSH Household Appliances” LLC

How hair dryers protect your hair from summer

“The Consumer:

Maybe summer is not the time to use hairdryers and styling appliances at all? Exposure to UV rays and salt water puts extra stress on the hair?

In. Sukhanova, Panasonic: not at all! It’s just that in the summertime your hair is exposed to a more aggressive environment, so you need to give your hair special care at this time of year. Above all, hair needs moisture and protection.

And. Kuznetsova, Rowenta: In my opinion, a flawless look and one of its most important components – hairstyle – do not depend on the season. Moreover, in summer, when styling is not distorted by headgear, girls often experiment more actively with hairstyles.

Sure, the sun’s rays have an impact on our hair, but in winter the drying air and contact with hats can wreak havoc on our hair.

At the same time it is important to know that the sun has the most aggressive effect on the hair in combination with seawater, so during the vacations it is necessary to use moisturizing conditioners and masks for hair and limit the use of high-temperature devices for styling.

It is better to use blow dryers with ionization and avoid high temperatures. Instruments with ionization and ceramic coating, which prevents hair from drying out, are ideal for styling.

. Kiseleva, Valera: Summer in our country is so long-awaited and short-lived that during this season everyone tries to look its best… Three factors are thought to determine the condition of hair. It is, of course, heredity, which determines hair color, diameter, and growth rate.

The second factor is the environment and the weather.

Finally, the third factor – substances and devices used for hair. Let’s take a look at what happens to your hair during the warmer months.

Hair consists of several building blocks. The outer layer is often compared to shingles or scales of a cone, where each successive scale overlaps the previous one. This layer the cuticle should be close to the hair shaft, making hair shiny and silky.

Often at sea we are confronted with high humidity. Hair absorbs moisture from the air, and this extra moisture makes hair soft or frizzy, depending on hair type.

The ability to absorb moisture depends on the porosity of your hair. Some hairs are very porous, meaning that the cuticle scales are close together, and they can absorb and release the least amount of moisture.

The porosity of the cuticle increases significantly after repeated chemical and thermal stresses, causing hair to break: It’s like a sponge that swells up when you bathe it, and then shrinks back to its previous diameter when it dries.

If hair is not protected from the sun, it can lead to its dryness, brittleness and loss of shine, as sunlight contributes to the destruction of the protective layer, the cuticle.

In addition to letting in UV rays, salt water also dries the hair. The minerals in the salt water, combined with sunlight, dehydrate the hair, making it hard, coarse and unruly. Of course, in such conditions it’s a good idea to avoid frequent use of hairdressers and styling appliances while on vacation.

. Kuharenko, BSH: In addition to these harmful factors, there is the impact of air conditioning, which dehydrates, among other things, the hair. In summer it is not advisable to bleach or permed your hair, but you can’t do without styling.

You should choose styling appliances from reputable brands that have a proven track record in the health and beauty industry. The presence of temperature control, speed switching, ionization, cold blowing, ceramic elements can make the styling process more gentle and safe.

About. Krivosheeva, Remington: Hair is stressed all year round: The parched winter air and static electricity are no better than the summer sun and sea water.

Anything can damage the hair – even a simple combing motion, even a gust of wind! And because hair is made up of dead tissue, it doesn’t regenerate.

It is better to keep damage to a minimum and keep hair well cared for, not forgetting masks and creams. In summer, Remington recommends using hair straighteners with the following features.

“The Consumer:

Swimming and sunbathing during the day, going to the disco, hanging out with friends or on a romantic date in the evening – but styling is still a must. Which styles are the gentlest on your range and are they the most gentle on your hair??

In. Sukhanova, Panasonic: Certainly, sometimes hair simply cannot withstand the rapid rhythm that we set ourselves at this time.

My advice would be to try to protect the health of the whole body, including hair health: avoid excessive thermal and mechanical stresses on the hair, curling or straightening only if necessary and only with modern appliances with an ionization option, choosing a temperature of not more than 170-180 ° C .

That’s the temperature limit at which hair doesn’t lose its ability to repair itself. This is exactly what Panasonic EH1771, EH1575, EH-HS60 styling appliances deliver.

Of course it takes a little longer to get your hair styled at cooler temperatures, but an extra 10 minutes spent on low temps is more than worth it for the shine you get in the long run.

This year there are also new models of hair dryers Panasonic EH-NE70/60 with an innovative function of simultaneous supply of hot and cold jets of air to protect the hair from overheating and an exclusive mode of gentle styling at 50 °C.

And. Kuznetsova, Rowenta: if you like your hair perfectly straight, you should consider Rowenta’s Vitality straighter as it’s the only one of its kind that automatically adjusts plate temperatures according to hair type and condition.

Already after 2 weeks of hair straightening with the Vitality, the hair will look 25% healthier than with other straighteners* *as compared to straightening at 230°C .

E. Kiseleva, Valera: For more than half a century our company has amassed considerable expertise in hair care products. Together with trichologists, dermatologists and stylists, VALERA R&D specialists study thermal and aerodynamic properties of materials, test the drying properties of devices.

To prevent hair from drying out, our tourmaline ionization technology: VALERA hair dryers have a generator that generates millions of negatively charged ions to help create and maintain the necessary moisture in your hair. Tourmaline is a mineral with unique thermally conductive properties.

The inner surfaces of VALERA hair dryers with this technology are coated with tourmaline. When exposed to high temperatures, the surfaces coated with tourmaline produce ions. Almost all VALERA hair dryers have 3 heat settings warm/hot/very hot and 2 airflow rates that allow, for example, a quick drying of hair at lower temperatures, thanks to the strong airflow.

These models are: Swiss Nano 9200, Swiss Turbo 8200, Swiss Nano 6200 light labeled Tourmaline Ionic . Hair straighteners have ceramic plates with tourmaline coating and also have different heating temperature from 80 to 200-230 degrees .

About. Krivosheeva, Remington: Remington appliances are created with innovative technologies, which allow to keep healthy hair and additionally protect them. For perfectly smooth hair, we recommend our Wet2 Straightener, whose plates are soaked with conditioner, micro-quantities of which are released when the plates are heated and absorbed into the hair, providing protection, smoothness and extra straightening effect.

This device can work on wet hair, saving time on drying. The excess moisture is carried away through the holes-fans and the necessary amount of moisture is “trapped” inside the hair for healthy and beautiful hair, creating the effect of “steam humidification therapy”.

Another ingenious protection technology is found in the Shine Therapy hair straightener whose ceramic plates have a sponge-like structure with pores containing conditioner. When the appliance heats up and comes into contact with the hair, the conditioner is released from the pores and distributes it over the entire length of the hair.

It contains avocado oil, enriched with vitamin E, makes hair shiny and elastic, protects it from overheating. For structured curls the Teflon-coated curling tongs CIF75 are the right choice. Teflon fabric has high temperature resistance, low friction coefficient and non-stick properties for smooth gliding on the hair.

It is the non-stick properties of Teflon that allow the appliance to be used when styling products are applied, without fear of damaging the hair. This extremely strong material creates a barrier between your hair and the metal parts of the appliance, preventing them from coming into direct contact.

Combined with the ceramic and tourmaline coating, the Teflon fabric ensures smooth gliding, even heat distribution and no overheating points. So you see, in terms of protecting the health of your hair, there is no need to choose a low-temperature mode, you will only waste your time.

. Kucharenko, BSH: With all Bosch appliances, you can do gentle styling without damaging your hair. The main thing is not to ignore the instructions and pay attention to the peculiarities of the technique: if the hair is perfectly amenable to styling at a lower temperature, you should not use a higher one and expose the hair to additional stress.

If it is necessary, be sure to pay attention to the material of the plates now a very popular ceramic coating styler, which evenly distributes the temperature, easily slides on the hair and does not cause damage .

For an added layer of protection there are thermal fluids to protect your hair from heat styling, but it’s hard to recommend anything, since it’s all very individual.

A true woman gives preference to her beloved

“The Consumer:

good hotels always have hair dryers in the bathrooms, but a true woman always gives preference to her own device. The choice is yours – light and compact or as efficient as possible? Or it can be combined in one device?

In. Suhanova, Panasonic: this year Panasonic launched new compact hair dryers with full range of functions EH-NE70/60 : ionization, static removal panel, folding handle, nozzle for fast hair drying, simultaneous supply of hot and cold air streams. At a relatively small size, these knuckleheads meet many of today’s women’s hair styling needs.

But. Rowenta, Kuznetsova: A professional appliance definitely has a different effect than the hairdryers you normally get at a hotel. But today on the market one can find both high quality and compact appliances.

Rowenta also introduced the Prolight CV8425, a professional hair dryer with a professional motor in a compact package. The professional 2,000W motor delivers unbelievable airflow for efficient styling, ionization and ceramic finishes promote healthy looking hair, while the ultra-thin concentrator and diffuser help you take styling to a new level.

Furthermore, it has a professional manual switch-on function, and is 6 cm shorter and 20% lighter than similar professional dryers compared to CV8525 .

E. Kiseleva, Valera: Travel dryers are notable for their compactness for example, due to a folding handle , availability of a handy case or bag the VALERA’s ACTION TRAVEL 1200 553 .02 , but it has a different speed and temperature range.

There are also innovations: a hair dryer, equipped with three heating modes, two speeds of air flow, button cold air, technology, “tourmaline ionization,” while weighing only 390g SWISS LIGHT 5400 FOLD AWAY .

We also offer a model that is fully functional and silent, with automatic voltage selector and digital display. Depending on the country you are in, the device detects the voltage and works at both 110-125V and 220-240V I-F@N DIGITAL TRAVEL 545.51 .

About. Krivosheeva, Remington: for travel or business trips Remington has special travel-products that do a good job of drying and styling with their minimal size, easily fitting into a lady’s purse. The Mini Straightener and the DT1400, a travel dryer with a respectable 1400W output, two speed/temperature settings, and a handy, foldable kit.

“The consumer:

Hotels often forbid the use of electric heaters, and the nice ladies are trying to take with them not only hair dryers but also curling irons and straighteners.

Do you have a range of units that have ground fault interrupters RCDs already installed?? GOST recommends to buy them additionally, although, of course, in practice, very few people do it in the last issue we tested hair dryers and only one of six models had such a device – approx. editions .

What is the safety situation of your appliances, which models have the best safety systems and what is included in them??

In. Suhanova, Panasonic: By the way, it’s our model EH 5573 that took part in the test and got the nomination “technologic and safety”. And in general, of course, all Panasonic models necessarily undergo a series of safety tests.

For example, in the instructions for use, we always warn consumers against using plug-in appliances in bathrooms and other places with high humidity.

The units are designed according to strict safety requirements. In addition, the owner’s manual describes in detail what you can and cannot do with the appliance.

E. Kiseleva, Valera: For extra protection GOST R 52161.2.23-2007 recommends installing a residual current device RCD with a rated operating current not exceeding 30mA on the power supply circuit in the bathroom.

In accordance with international standards, our dryers have a special symbol with a warning symbol, the meaning of which is explained in the owner’s manual “ATTENTION!! Do not use this appliance near water” .

For safety reasons, the power cord has been fitted with a special ROTOCORD device which allows the hair dryer to turn through 360 degrees without worrying about premature wear and tear or damage to the power cord.

VALERA devices are equipped with a thermal switch with self-reset the device turns off in case of overheating and automatically resumes its operation after cooling and automatic cut-off device, which operates in 30 minutes after turning on the device.

. Kucharenko, BSH: in Bosch devices there is a well thought-out safety system: it can be both protection against overheating and an automatic shutdown function. For example, when overheating the heating element in Salon professional hair dryers is automatically switched to cold air mode, after a while the hair dryer again switches to heating.

The tests were once more proof of the high quality of the Bosch appliances: after 600 hours of continuous use, these hair dryers retain their full performance.

In other series, the devices automatically turn off when overheated and then turn on again after a few minutes. The Bosch line also includes stylers and straighteners with automatic shutoff function.

So don’t worry if you forget to turn the appliance off, with this feature it will automatically shut itself off after 30-60 minutes depending on the model .

About. Krivosheeva, Remington: Most Remington products are equipped with a function of protective shutdown after 1 hour, so that on the way to work in the morning and all day you can not worry if you turned off the “iron.

And. Kuznetsova, Rowenta: Rowenta appliances shut off when they overheat. Besides, for more expensive straighteners a thermal insulating cover is provided, in which even the heated device can be placed. And of course, the most important safety feature: Rowenta appliances care about your hair!

A good restaurant will do your hair good

“The Consumer:

Would you recommend any procedures to restore and maintain good condition of hair that regularly undergoes hot styling – especially in summer period?

E. Kiseleva, Valera: First of all, classical rules – nutritious meals, balanced intake of protein, vitamins and microelements, fresh air, giving up bad habits. If there is a need for regular hair styling, it is necessary to choose high-quality appliances that will not burn the hair, but on the contrary, will reduce the negative factor of thermal exposure.

Do not forget that wet hair is more fragile than dry hair, so use straighteners only on dry hair. Shampoos, balsams, masks and sprays containing sunscreen and moisturizers such as shea butter, jojoba oil, olive oil and oak bark extract can help to protect the hair in the summer.

Each of us has about 100 to 150 thousand hairs on our head, constantly renewing and growing with an average speed of 3 mm per week. Know your hair, avoid breakage, dryness, split ends, and choose hair care products and accessories wisely.

In. Sukhanova, Panasonic: It is very important to restore the hair after various influences on it. In particular, hair loses a lot of moisture with regular hot styling, especially in the summer. In order to replace moisture levels, to provide the necessary nourishment to the hair, you should regularly make masks, use protective hair products, including those with UV filters.

. Kuznetsova, Rowenta: I agree, and of course during this period you can’t do without appliances that have a choice of effective and optimal temperatures not necessarily the highest and that give maximum effect with as few “passes” through the hair as possible.

About. Krivosheeva, Remington: I would like to add to the above tips: choose styling products with thermal protection and do not abuse styling products – sprays, foams, sometimes give your hair a rest.

Eat plenty of fruits and vitamins, avoid stress, too much stress, and unbalanced diets. But this is for general care, while only a trichologist can help to cope with serious hair problems.

The flow of ions throughout your head

“The Consumer:

Ionization is as useful as it is trendy? Have your companies done any tests to see if they have confirmed the benefits of ionizing your hair??

E. Kiseleva, Valera: Ions are particles with an electric charge. Negatively charged ions clean the air by neutralizing positively charged ions that help keep polluting agents in the atmosphere. The high level of negative ions in the air can be observed after a thunderstorm, or near the sea, in the mountains, near waterfalls and water streams.

Negatively charged ions help moisturize the hair. They break up the water particles, allowing your hair to absorb more moisture. Negatively charged ions also help reduce static and fly-away effects.

Tourmaline is a technology that can increase ion production by an average of 50%. This data was obtained at the VALERA research center in Switzerland.

In. Suhanova, Panasonic: Panasonic is first of all known for its advanced and innovative technologies. Before the launch of a function, the company conducts numerous studies on the safety and efficiency of the new product.

For example, if there is an ionization function, hair stays shiny and smooth longer, and gets less electric when brushing it. An interesting fact is that if you have the static removal panel on the handle of the device Panasonic EH5573, EH-NE70/60/50/31, EH-HS60 , the amount of humidifying ions on the hair increases by more than 2 times compared to a hair dryer without this function.

Ionization and anti-static options help not only to keep moisture level inside each hair, but also to replenish it if hair is too dry. The beneficial effect of the negative ions does not stop there – they close the hair cuticles, smoothing the surface of the hair and thus preventing the loss of moisture.

For example, models of hair dryers Panasonic EN5573, EN5571, EH-NE70/60/50/31 are equipped by both, and ionization in these devices is external that helps to bring moisture ions to hair in safety.

In the summertime I would not recommend styling your hair a lot with high-temperature curling irons. But if styling is still needed, for these purposes perfectly suit the model curling tongsPanasonic EH1771, EH1575, EH-HS60 for curling and straightening hair with a gentle low-temperature styling mode, external ionization and static removal panel hair.

About. Krivosheeva, Remington: Ionization is very good for hair health, which explains the fashion and demand for this technology.

Now almost all hair dryers Remington, with the exception of the most basic models, are equipped with a negative ion generator. One of these models is our Spin Curl hair dryer with a tubo nozzle, which allows the air flow to curl the hair strands passed through it into light, loose curls.

The hair dryer is equipped with a ceramic grid with ionization function, so your hair will not be electrified and tangle when styling. If you’re at sea, saltwater can be used in place of hairspray to keep locks in place.