By the fall of 2015 Hansa had completed its rebranding, in which it not only updated its logo and visual language, but also introduced an innovative line of UnIQ appliances, which formed the basis of the new brand communication. The uniform concept of innovation is reflected in the entire range of appliances: ovens, induction and gas hobs, extractor hoods, integrated dishwashers and refrigerators. The UnIQ line embodies the latest technology for the smart home combined with an unusual design and color schemes.
The UnIQ range of Hansa appliances
The UnIQ range features the InTouch smart home appliance system. With this system, users can link specific UnIQ models with one another via Wi-Fi and control them remotely through a dedicated app on their smartphone. Furthermore, every other appliance in the house, for instance an iron, can be connected to the InTouch system by means of a special adapter and also monitored on and off.
UnIQ appliances are available in three colors: pure white, manhattan beige and black magic. With a single design and a complete range of appliances, you can fully equip your kitchen and easily create a special atmosphere in it.
UnIQ ovens are available in three series ERGO, PRO and Smart II, which differ in programmers and set of functions. The innovative SMART II programmer has a 7-inch TFT touch screen display with an intuitive menu. Interactive cookbook with QR codes will inform the user what ingredients and cooking modes are necessary for cooking the dish. Thanks to Bluetooth technology and Hi Fi speakers built into the cabinet, users have the ability to listen to music from their smartphone without taking their eyes off the cooking.
With the innovative InTouch system, the induction hob and the UnIQ hood are synchronized – switching on the hob automatically triggers the hood and regulates the speed at which steam and odors are absorbed. Thanks to the use of EBM-motor with high power up to 1300 m3/h UnIQ hoods from Hansa consume less energy and work more quietly, with maximum efficiency.
Automatic programs on UnIQ induction hobs let you quickly set the heating power and optimize the cooking process. Stylish red backlighting on the front edge signals the state of the worktop – when it is hot the backlighting becomes more intense, when the temperature drops the light dims to its complete disappearance. For the new UnIQ gas UnIQ appliances Hansa engineers developed a new flat burner, auto reignition system and unique residual heat indicator.
UnIQ dishwashers use advanced LogicDrive technology to optimize dishwasher performance – the innovative motor is quieter and lasts longer. The Party program is ideal for time saving: the washing cycle at 30°C takes only 27 minutes and the turbo-dryer mode prevents steam from dripping inside the appliance, leaving your dishes perfectly dry, shiny and streak free.
UnIQ have a touch control system with super cooling, super freezing, child lock, party and vacation modes.
Every UnIQ product line from Hansa has been designed for maximum comfort, high efficiency and visual unity of all elements in the kitchen. “
When you touch a UnIQ appliance – don’t be surprised. This is just the beginning – the beginning of the new life of the Hansa brand
“- comments Anton Chumakov, CEO of Hansa in America.
What specific features or technologies make Hansa’s UnIQ appliances unique, innovative, intelligent, and high in quality compared to other brands in the market?
What sets the UnIQ appliances from Hansa apart from other brands? How do they incorporate uniqueness, innovation, intelligence, and quality into their products?