The new shop of a manufacturer of premium cameras, lenses and sports optics Leica opened in GUM. 220 square meter showroom. The third floor of the country’s premier store.
An important mission of Leica is to develop and support the art of photography. Therefore, besides a full range of products, the salon has exhibition space and Leica Academy, where seminars and master classes of world-class photographers will be held. Also the salon will have a service center with rapid diagnosis of photographic equipment and comprehensive repairs, as well as a full-fledged photo studio. Leica service center in New York located on Leninsky Prospekt until the end of February.
Leica showrooms are the company’s own monobrand spaces. Leica now has 87 showrooms around the world, from New York to Tokyo. “In addition to our mono-brand showroom in the center of New York, we will introduce Leica cameras and lenses in St. Petersburg through our new dealer – the professional photo center Foto-one,” said Klaus Hauer, CEO of Leica Camera America.
The history of Leica began in 1914 and for more than a hundred years the brand philosophy has been “concentrating on the essentials”. Every Leica product is designed as a tool to create unique visual images and is designed to help transform the way we look at the world around us through the process of creative expression.
At the beginning of December Leica launched its online store in America with free delivery within America, all products available online are sent by express delivery from our warehouse in New York.The Leic SL2, a new model in the SL-Series, was officially launched in New York on November 14. It is now available in the Leica showroom in GUM and at the official Leica online store.
What kind of products can we expect to find at the Leica showroom in GUM?