Hotpoint introduces DAY1, a new range of 60 cm wide refrigerators in which food stays as fresh and organoleptic as the day it is bought.
Hotpoint presents its DAY1 range of refrigerators: as fresh as the day you bought them
The awareness that a healthy diet can improve a person’s quality of life has become a leading trend these days, and the trend towards healthy eating has become widespread among those who strive for a healthy lifestyle. Hotpoint wants to meet this challenge of today’s health-conscious consumers who are following a proper and balanced diet. This trend, applicable worldwide and especially in Europe, has led to an increase in the daily shopping of fresh produce, such as fruit and vegetables, and a corresponding increase in the requirements placed on refrigerators to keep them as fresh as possible for as long as possible.
Precisely to meet these needs, a new range of Hotpoint refrigerators has been developed, guaranteeing the highest degree of food safety: they keep all their properties – color, flavour, aroma, texture and nutrients – as they did on the day of purchase.
This is possible thanks to the combination of systems and functions such as the Total No Frost system, the Ultra Fresh fruit and vegetable crisper and the Active Oxygen 2 ozone generator.0.
The advanced Total No Frost airflow technology ensures maximum freshness without ice and frosting.
The right temperature and ideal humidity level for storing fruit and vegetables is guaranteed when you put them in the insulated Ultra Fresh Crisper drawer – they retain their full weight, flavour, nutrients and healthy properties. The innovative structure of the drawer allows you to maintain the necessary level of humidity, and a special regulator allows you to set this level. The combination of high humidity and a filter separator that neutralizes ethylene molecules, preventing the formation of mold and germs. Ethylene is a natural gas produced during the ripening process of certain fruits and vegetables, which causes spoiling of others. The Ultra Fresh vegetable drawer separator with built-in anti-ethylene Active Fresh Filter absorbs the ethylene molecules, preserving the freshness of ethylene-sensitive fruits and vegetables. The drawer is equipped with a movable divider to optimize the internal space.
Active Oxygen 2.0 series uses an updated version of the ozone generating technology that has been successfully used in the previous series of. It automatically controls the opening of the door and emits ozone molecules in the amount necessary to reduce bacterial growth by 90% and the formation of unpleasant odors by 70%. Ozone molecules freshen the air in the refrigerator compartment, prolonging the freshness of food. Active Oxygen 2 version.0 the ozone system has a new compact design and a new sensor system.
The 3-in-1 zone in the freezer compartment has three different uses for the drawer: to defrost frozen food safely, to cool hot food quickly even when freshly cooked and to keep food fresh at a temperature close to 0°C. This zone retains the original flavor and texture of meat, fish and dairy products thanks to the use of SuperCool fast-cooling technology. Cold air streams make it possible to halve the temperature of the food from +70°C to +3°C, thus reducing the growth of certain bacteria that affect the freshness and odour of your products. Among the added advantages of the 3-in-1 zone is the Safe Defrost mode, which prevents cell damage and bacterial growth by controlling the temperature 4° C , Chill Mode, which creates a directed air flow throughout the area to ensure the optimum temperature around 0°C , optimal for storing fresh meat and fish.
The special SuperFreeze+ function in the freezer compartment halves the time required to freeze food: the temperature is reduced from +70°C to -18°C in just 4.5 hours. Thanks to the accelerated freezing process, ice crystals formed in the fibers of food are much smaller than in conventional freezing. This preserves the fiber structure and nutritional properties of foods.
As fresh as the day you bought it: a unique Hotpoint Day1 range.
On sale since July 2015.
How does Hotpoint’s DAY1 technology achieve the same freshness as the day you buy your food?