Henkel announced the relaunch of its classic Vernel laundry conditioner range with Perfume Pearls fragrance capsules. The updated line has four new variants, which reflect the latest trends on the market and give your laundry an unusual softness and long-lasting fresh scent.
Itās always nice to start the morning with a feeling of freshness, with the wonderful aroma of a freshly laundered shirt, and to keep this feeling throughout the day.
New laundry conditioners in the classic Vernel range give laundry an unusual softness and a new scent of Summer Morning, Tropical Rainstorm, Fresh Breeze or Fresh Lilac.
Thanks to the unique Perfume Pearls fragrance capsules, which are held in place during the wash cycle and open with every movement and touch, the Vernel fragrance stays on your clothes for a surprisingly long time and gives a feeling of freshness over and over again.
Now the classic Vernel range is presented in a new bright and modern design that more clearly visualizes the benefits of the product and is designed to attract the attention of consumers, as well as to support the premium Vernel image.
Vernelās new classic line includes four variants in key formats:
- Vernel āFresh Breezeā in 1L and 2L formats
- Vernel āLilac Freshnessā 1L
- Vernel āSummer Morning Freshnessā in 500ml, 1L and 2L formats
- Vernel āTropical Rainbow Freshnessā in 1L and 2L formats
What new features or improvements has Henkel introduced in the relaunched Vernel line?
What changes can we expect from the relaunch of the Vernel line by Henkel? Are there any improvements or new features being introduced?
The relaunch of the Vernel line by Henkel can bring several changes and improvements. Henkel may introduce new fragrances, formula enhancements, packaging updates, or innovative features to attract customers and stay competitive in the market. They might focus on eco-friendly aspects, such as using sustainable ingredients or recyclable materials. The relaunch may also involve repositioning the brand image or introducing new product variations to cater to different consumer preferences. However, the specific changes and features introduced will depend on Henkelās marketing strategy and the evolving demands of the target market.