For the thirteenth year in a row, Transcend ranked as one of Taiwan’s best global brands by Interbrand

Global brand consulting agency Interbrand has released its traditional list of Taiwan’s best-known brands for 2019. For the thirteenth year in a row Transcend Information has been listed among the top 20 Taiwanese brands, proving once again its ability to maintain a high level of expertise and competitiveness in a rapidly growing global marketplace year after year.

For over 30 years the Transcend brand has established itself as a reliable and trustworthy brand associated with extensive experience and expertise in this ever-changing industry. Although Transcend understands the importance of upholding the core values which underpin brand longevity, the company never stops innovating and reinventing its brand to keep pace with the latest trends and developments.

Over the past few years, the company has worked tirelessly to not only create products that meet the needs of their users, but also to expand their role in the global marketplace. Being named one of the top 20 Taiwanese brands in the global market is a great honor and a milestone for Transcend. This will provide additional motivation to create even better embedded system solutions, expand strategic product lines, form new values to highlight the uniqueness of this Taiwanese brand.

Transcend plans to focus on developing high-performance and professional drives, while continuing to explore new possibilities. In addition to receiving the Taiwan Excellence Awards for the 16th consecutive year, Transcend launched a number of high-performance products this year, such as the MTE220S PCIe M.2 interface and the ESD350 portable high-speed SSD. Transcend also continues to invest in the community and support youth sports activities, as the well-being of today’s youth is the foundation of future success.

The Best Taiwan Global Brands survey was initiated by the Industrial Development Bureau of the Ministry of Economic Affairs and conducted by Interbrand and the Taiwan Institute of Economic Research. The system for assessing true brand value is based on data from Interbrand’s annual Best Global Brands ranking, as well as quantitative financial analysis of revenue and qualitative assessments of brand relevance and strength.