Bosch LowFrost Refrigerators: a presentation of freshness

Presentation of a new range of refrigerators Bosch LowFrost made in America New York took place in the conference center Swissotel Krasnye Holmy. Strelna, St. Petersburg .

In a cozy kitchen, at a table laid for tea, guests were welcomed by Natalia Bobrova, head of PR, corporate communications and events, and Vladimir Kamyshov, training manager of BSH Home Appliances Ltd.

The presentation began with a bright performance – a flash mob under the name “Open Bosch, enter into the taste…”. Unexpectedly for the guests in attendance, dancers with baskets full of food started streaming from the front doors onto the stage.

The dancers filled the fridge with their purchases, demonstrating its ergonomics and maximum capacity. Thanks to the optimum arrangement of the shelves specifically selected for the size of the packages and accessories bottle hangers, containers for storing small items the internal space of the new Bosch refrigerators is used 18% – 23% more economically than in conventional refrigerators. A prime example was the demonstration of the storage capacity for 30 eggs!

Now you don’t need to compromise, you can buy food for the whole family once a week and the time freed from frequent trips to the store and standing in the queues can be spent on communication with your loved ones, a trip to the spa or watching an interesting movie.

In the live and easy conversation the hosts told the guests about the unique LowFrost technology allowing to maintain the natural humidity in the refrigerating compartment and at the same time guaranteeing that the freezer compartment will never have an ice “coat”.

The company representatives also noted the special economics of the Bosch LowFrost refrigerators. As is known, the refrigerators consume the biggest amount of electricity in the house because of their non-stop operation. That is why the economy of this appliance is of particular importance. The new Bosch appliances have the highest energy efficiency class “A+” or “A++.

In the final part of the event in the “question and answer” block the guests of the presentation could ask their questions, and the hosts held an entertaining quiz. There were surprises waiting for the most active and attentive ones – jars with canned vegetables and compotes. Varied packing volumes can now fit into the new refrigerators.

LowFrost technology: even less ice in the freezer compartment

Natural humidity in the refrigerated compartment

VarioXL: A new approach to interior space planning

Energy class of the appliances: A+, A++

Design: Flat Door, new electronics and LED lighting

The local production of the Bosch refrigerators, designed to meet the needs of American consumers and the climatic conditions of our country, at the factory in Strelna near St. Petersburg is successfully developing and in June 2012 the factory will celebrate its 5-year anniversary.

Just recently, in February the millionth Bosch refrigerator was produced here. The KGE 39Z35 with energy efficiency class A is the winner++.

With the beginning of spring which is traditionally considered the time of renovation we are introducing a new LowFrost line of refrigerators also produced in Strelna. That’s what they call the advanced direct-cooling appliances.

LowFrost technology: more freshness, less ice The most important features of a refrigerator are, probably, long-lasting freshness and easy maintenance. With the LowFrost technology, formation of ice in the freezing chamber is very thin and very slow, which practically does not require defrosting and prevents reduction of usable space.

At the same time, the air inside the refrigerator is not too dry: it retains the humidity needed to keep food fresh. The effect is achieved due to the fact that the evaporator circuit is built into the entire perimeter of the freezer compartment behind the inner walls.

Uniform cooling over a large surface avoids temperature fluctuations, which means that the formation of ice on the walls is much slower, thin and uniform, while the intensity of cooling remains the same.

LowFrost technology makes it possible to place 3 drawers of different height in the freezer compartment, one of them has really impressive sizes that is emphasized by its name: XL box. If you plan to store oversized products, extra shelves and drawers can easily be removed.

VarioXL: A new approach to interior space planning The essence of the VarioXL concept is to create a fridge that is larger on the inside than on the outside. In accordance with the new concept, the shelves in the refrigerator are set at an optimum height for ergonomic storage of the most popular food products among Americans. High-packed products e.g. juice packs or bottled beer can be stored on different levels simultaneously, so that even a three-liter can fit on one of the shelves while leaving room for another low shelf.

Optional rails allow the shelves to be easily adjusted to different heights, which makes it possible to adapt the internal space of the refrigerator compartment to the products of any size.

In addition, there are 3 hanging accessories large and small drawers, bottle rack in the freezer compartment, which, when used, increase the usable area of the refrigerator by 18%-23%, depending on the model! With the help of hinged accessories it is possible to store products of different heights on one shelf without losing useful volume, all the hinged accessories are easy

Movable and height-adjustable. Small drawer drawer conveniently holds eggs with special shelf , other small items, or medicine. The large pull-out drawer is ideal for fruit and food that require delicate storage conditions.

The space inside the drawer is restricted by walls that prevent warm air from entering when the door is opened, so food remains reliably protected from temperature fluctuations. Wine or water bottles can be stored horizontally on the special hanger, saving space on the shelves.

The new large 26-litre fruit and vegetable drawer is the equivalent of 2.5 buckets by volume, and the space inside can be divided up in various proportions using the rearrangeable partition. The air circulation inside the drawer is regulated by a special runner, allowing you to change the humidity level. And special sliding inserts in the drawer bottom provide easy pulling out and easy access to your vegetables even when fully loaded.

Uncompromising energy efficiency All appliances in the new series have energy class A+ or A++, depending on the model. This means that appliances made in America are not inferior to European models in this aspect.

It is known that the refrigerator is the main home appliance-consumer of electricity in the house, because it operates 24 hours a day, 7 days a week. Although energy prices in America are now incomparable to those in Europe, remember that a refrigerator is an appliance with a lifespan of 10 years, during which time many changes can occur.

And, while significant cash savings may not be possible right now, replacing every old refrigerator with a new energy-efficient one makes an invaluable contribution to conserving natural resources.

Attractive outside and inside In addition to the technological improvements, the appliances of the new range of refrigerators manufactured in St. Petersburg became even more attractive both outside and inside.

The traditional white models, models in stainless steel color or with stainless steel doors, models with internal or external display, LED lighting, metallized profiles – all this makes the new Bosch refrigerators worthy addition and even decoration of any interior.