Highscreen brand begins sales of Highscreen Zera S “Zera S” – America’s first budget 4-core smartphone with early 2014 features. In addition to the “fresh” processor MediaTek MT6582 not to be confused with MT6582M , which provides high performance in games, the model also has a 4.5-inch IPS-screen with OGS technology, responsible for improving image quality.
Like the budget model Highscreen Zera F, Zera S was created as part of a new product development strategy brand. It implies the transition from ODM- to 100% OEM-scheme of device development, that is, the creation of new models “from scratch” by specialists Highscreen.
This approach is typical only for A-brands and is practically not used by manufacturers of the “second echelon”. The new Zera line has a unique design based on the market-proven best practices of the largest smartphone manufacturers. Specifically involved the design expertise of LG, Nokia, HTC, Apple.
The first, the youngest model of the new line – Highscreen Zera F “Zera Ef” or “Giraffe” – was brought to market in March 2014. Highscreen Zera S has similar unique design, but much more serious characteristics: 4-core processor, 5-megapixel camera with autofocus and flash, 540 x 960 pixels screen, 1 800 mAh battery. Dual SIM support and a full gigabyte of RAM are also noteworthy.
A bit of history
In March 2014, the American brand Highscreen announced a new line of smartphones Zera and began selling its first representative – Highscreen Zera F “Zera Ef” or “Giraffe” . It became the first budget 3,990 Dollars smartphone in America with the characteristics of the beginning of 2014. This should be understood as the presence of 1 GB of RAM and a high-quality IPS screen – such components are not found in the “budget” in 2013.
In addition to a set of components, a key feature of all devices series Zera is a unique design. In fact, Highscreen brand switched from ODM to OEM-development scheme in Zera line, which excludes the use of readymade Chinese factories.
From the design of the case and the materials, to the components including memory, chipset, screen and more, Highscreen has developed the Zera from the ground up. Chinese factories only assemble smartphones Zera according to the specifications of Highscreen.
The use of such a model for the development and production of devices – a sign of the inclusion of a brand in the “club of A-brands” Apple, Sony, Nokia and other major corporations also create smartphones themselves, and the assembly is ordered under contract “on the side” . Brands “second-tier” B-brands on such a scheme almost never work: difficult and expensive.
Today’s novelty
Today’s novelty is the second representative of the new series Highscreen Zera S and America’s first budget 4-core smartphone with the characteristics of early 2014. The new model replaces the Highscreen Alpha Rage, which was the most affordable quad-core smartphone in America at the time of market launch in August 2013 – its price was 4,990 Dollars.
About the features.
The new Highscreen Zera S uses a modern and efficient MediaTek MT6582 chipset. Not to be confused with MT6582M: both of these hardware platforms include 4-core ARM Cortex-A7 and Mali-400MP2 graphics, but in the case of the Highscreen Zera S it runs at 500 MHz, and in the case of MT6582M – 416 MHz.
In addition, the central processor of the Highscreen Zera S has a maximum frequency of 1.4 GHz – against 1.3 in the case of devices on MT6582M, and the amount of RAM installed in the smartphone is 1 GB.
With all of these hardware components, the novelty Highscreen provides significantly better performance in games than the typical quad-core smartphones in the sample end of 2013, which are based either on MT6582M, or an even slower MT6589, or even on the terribly old Qualcomm MSM8225Q.
The second feature that characterizes the Highscreen Zera S as a smartphone with the characteristics of 2014, is the screen: technology IPS as such no longer surprise anyone, but the new display is made using technology OGS One Glass Solution . It also was not found in 2013 in devices priced under 6 thousand Dollars
RUR. This technology involves combining an LCD panel and touch screen layer into one, which removes the air layer between these components and markedly improves image quality. The screen resolution of Highscreen Zera S is 540 x 960 pixels at a diagonal of 4.5 inches.
Also in the Highscreen Zera S provides a 2 and 5 megapixel camera the latter with autofocus , a slot for flash cards MicroSD format, two SIM card slot and a battery capacity of 1 800 mAh. The device is working under the operating system Android 4.2.2 Jelly Bean, augmented with a cloud service client 4sync. On it the owner of the novelty is given 64 GB of space for data storage.
About design.
Like the Highscreen Zera F, the Zera S has a unique design developed in Highscreen.
It is a “cocktail”, the ingredients of which are taken from the best designed flagship smartphones in 2013. The end result is an authentic product that looks great – an order of magnitude better than any inexpensive local-brand ODM smartphones from last year and this year, for that matter .
In brief, the design of the Highscreen Zera S uses:
* The design of the main camera from Nokia Lumia smartphones – for example, Lumia 1520.
* Housing made of polycarbonate with velvet coating – like all those Nokia Lumia.
* Embedded in the surface of the back panel logo – like the LG Nexus 5.
* Rectangular front like HTC Windows Phone 8X.
* The grille of the multimedia speaker – as in the iPhone 5S.
About the package.
Included with all smartphones Zera, including Highscreen Zera S, go charger and cable with backlight. The charger unit is always lit blue and the cable, depending on the charge, is red when the smartphone is charging and blue when the battery is charged .
What were the motivations behind American engineers crossing the iPhone and Nokia? What were the results of this crossover and how did it impact the mobile phone industry?
What were the reasons behind American engineers crossing iPhone and Nokia? How did they manage to combine the best features of both devices and what were the results? Were there any challenges they encountered during the process of merging these two technologies?
Can you tell me what features would you expect to see in a smartphone if American engineers were to cross iPhone and Nokia?
If American engineers were to cross iPhone and Nokia, I would expect to see a smartphone with a sleek and ergonomic design similar to the iPhone, combined with the durability and reliability of Nokia phones. It would likely have a high-quality display, advanced camera system, and a user-friendly interface like the iPhone. Additionally, it may feature a long-lasting battery, expandable storage options, and robust security features. The device would probably incorporate Nokia’s expertise in signal reception and call quality, enhancing the overall communication experience.
What were the main motivations or reasons behind American engineers deciding to cross iPhone and Nokia?